Know, Like & Trust Factor

Build strong client relationships with our Know, Like, & Trust Training. This course is designed to teach you the essential principles of fostering connections that turn prospects into loyal customers. Learn how to make a lasting impression, cultivate likability, and establish trust through effective communication and genuine engagement. Strengthen your ability to connect with clients on a deeper level and create lasting business relationships.

Relationship Building

Our Customer Relationship Building Training focuses on developing the Know, Like, & Trust Factors with prospects and customers. Without these foundational elements, your sales team misses the opportunity to secure the sale from the start.

This training will empower your sales team with the essential skills to build strong relationships, making a lasting impression that fosters trust and likability. Equip your team to outwork and outperform the competition by mastering these critical sales techniques.

Testimonials

Gregg Wutke

Sales Professional

I had the pleasure of working with Ralph for about one and half years at First Alarm. He started a training group that met weekly at first then twice a month later on. He always had information that was pertinent to our sales job and was always very prepared for the days lesson. His knowledge of both the Security industry and training methods was outstanding! He was a pleasure to talk with and was always available to give help and guidance whenever needed. He has great people skills and knows how to train. I wish him good luck and am sure he will be successful no matter what he does.

Audrey Pierson

Owner

I hired and worked with Ralph for four years. He is a consummate sales professional. His work ethic is strong and he can be counted on to deliver as promised. We added sales coaching to his sales position when it became clear he enjoyed it, was proficient at it and his colleagues benefitted from his support. He is motivated, energetic and knowledgeable about sales. He's also simply a very nice person who is a pleasure to work with!

LaMont Watson

Manager

I worked with Ralph at a previous company. What I enjoyed most was his preparation and attention to detail as well as passion for sales training. I’ve been in the Electronic Security Industry for over 30 years. Ralph showed me that no matter how much you’ve experienced or learned there’s always something new and exciting to help you grow and improve your skill level. I really enjoyed and learned a lot from the time we spent during our weekly sales trainings.

Jaspreet Rahal

Security Consultant

I had worked with Ralph Beltran for about 3 years at First Alarm. Ralph is the best Sales Coach I’ve ever had the pleasure of working with. He really understand the sales profession & his trainings were based on overcoming the challenges that a sales professional faces daily. My personal favorite trainings by Ralph were on Goal setting & Effective communication. If you’re looking for an exceptional Sales Coach/Trainer who can help your team achieve their full potential, look no further.

Frequently Asked Questions

Have any other question? Ask us on our chat widget!

What are your qualifications and experience?

I have been a sales coach for over 10 years and have been in the sales industry for 35+ years

Can you customize the training to our company’s specific needs?

Yes, each training course and modules are customized to your companies specific sales challenges and struggles.

What is the typical duration of your training program?

The duration of the training program will be based off of your your sales teams experience level. Newer sales teams training is usually 6-12 months training and experienced sales teams range from 3-6 months.

How do you measure the success of your training?

The training success is measured by the closing ratio at the end of the training program.

Can you provide references or case studies from past clients?

Yes, references can be provided by request

What is the most requested training course?

The most requested training is Sales Prospecting. In the training course, we teach sales professionals how to find the right customers for their product or service.

Join The Success!

Info

831-840-6911

[email protected]

Address

Freedom Blvd. Santa Cruz, CA 95060

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